805.305.2047
Content Development/Writer Onboarding
Write whitepapers, blog posts and newsletter articles focused on onboarding and supporting writers for this medical regulatory company.
Content Development/Instruction Manual Copy
NRG is a large energy company located in Houston, TX. They sought freelance help to make their technical installation manuals user friendly and less intimidating. They also wanted to update and optimize portions of their web copy.
Content Development
Experts Exchange is a learning resource for IT professionals. They are developing a new content campaign to attract subscribers.
Head Marketing Copywriter
Shopatron in a hosted ecommerce solution for thousands of retail brands from Bosch to Thule. They needed a primary copywriter to write and edit company blog posts, whitepapers, press releases, email correspondence, product launch announcements and more, as well as edit and search engine optimize website content.
Local Marketing/Social Media
Rancho Pescadero is a small, high-end boutique hotel located in Todos Santos, Baja. They had an agency handling their national PR and wanted to boost visibility of their brand in the local market.
Feature Writer
Research and write feature articles.
Production Management/Ad Coordination
www.eliteweddingcollection.com
Elite Wedding Collection is a newsstand print magazine that features destination wedding editorial alongside profiles of over 140 destination wedding properties throughout the world.
Production Management/Ad Coordination/Printing/Shipping
Ports of Call, Alaska is a combination visitors guide and coupon book that is distributed to cruise ship passengers bound for Alaska. Many of their clients spend their entire advertising budget on this guidebook which targets the lucrative summer cruise ship market.
Editor
Destino, Los Cabos was the most-read English magazine in southern Baja. They wanted an editor to assign fresh story ideas, manage writers and build community.
Associate Publisher
www.destinationwinecountry.com
The publisher of Destination Wine Country wanted to develop a newsstand worthy magazine focused on the unique flavor and flair or Santa Barbara’s growing wine region.
Brand Recognition/Market Visibility
Original Sprout is a rapidly growing, natural hair and skin care company. They wanted to increase their market visibility without any ad spend. This was accomplished at a grass roots level by obtaining positive reviews on the leading mom blogs and websites, getting coverage in regional and national magazines, and through social media. The efforts increased their online sales by 50%.
Print Estimating
Pandora analyzes and optimizes the printing costs of large national corporations like Cox Communications.
Print Brokering
Greenopia is a unique, green guidebook that covers major cities like Los Angeles, New York and Seattle. Because of the green nature of the project, it required working with FSC certified, recycled paper stock and FSC certified printers. Greenopia needed help finding a local, FSC certified printer. We were able to find them a superior environmental printer in Los Angeles that printed the project at a significant savings.
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